Allure Magazine is a fashion and beauty magazine. The magazine was founded in 1991 and distributes 1,165, 392 units per year. This editorial magazine focuses in on new trends in the fashion world. As well as the brand new beauty products hitting the market that month.
On the cover of Allure, there is usually a head shot of a famous model, or a female celebrity. Some of the women that have had a graced past covers are Blake Lively, Kate Moss, Lady Gaga, and many more! The photo can vary between a natural picture, with light makeup, and bright lighting. Or a very editorial picture. The model usually wears an extravagant outfit, that is designer, and came fresh off the runway. Or, it will include a heavy makeup look, that is the opposite or natural. These look usually include a bold eye shadow look, or a colorful lipstick shade.
The fonts that were found throughout the magazine were very classy and in a font that was very easy for anyone to ready. I imagine it was Times New Roman, or Arial. The color of the font was either black or white, depending on the cover photo, and which color would show up better.
The advertisements that are throughout the magazine are for cosmetics, skincare, perfume, and clothing companies. The brands that have ads are either luxury brand like Chanel, and Dior, or they are affordable and easily accessible like L'Oreal and Chap-stick.
The articles that can be found in an issue include fashion articles written on the newest fashion trends, celebrity fashion from the latest red carpet event, and the fashion trends that everyone should shy away from. There is also an article about a celebrity that was featured on the cover of that months issue. An in depth interview that lets the reader take a look into the thoughts and perspectives of a celebrity. Not to mentions multiple articles that are written on the newest cosmetics launched to the public, and if they are worth the dollar or if they are a subtle pass.
Awards that Allure have won include Magazine of the Year from Adweek in 2017. "Allure has received 29 awards from the American Academy of Dermatology, 9 journalism awards from the Fragrance Foundation, and the Excellence in Media Award from the Skin Cancer Foundation." The Magazine is very successful and adored by the beauty and fashion lovers everywhere.
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